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This is where we compile all our latest news: latest trends, best practices, Uska news... We'll let you find out all about it!

Why respond to all your customer reviews?

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Customer reviews

Written on

21/10/24

Why respond to all your customer reviews?

Reviews have superpowers! As well as expressing your customers' opinions, they have a powerful influence on your visitors' purchasing decisions, and can turn a passing customer into a loyal one. Yet many establishments neglect to respond to reviews. They miss out on a valuable opportunity to maintain their online reputation, and their local referencing.

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Our articles

How do I select the right keywords for my Google listing?

Selecting the right keywords for your Google listing is essential to building a high-performance local visibility strategy. If you're a beginner in this field, here are a few keys to help you improve!

Read this article

DMA: What impact will this have on local search and Google listings?

The word has been on everyone's lips for the past few months: the DMA. A regulation that signals the end of Google's monopoly, and raises a number of concerns about the durability of business listings. How does the DMA really impact local search? That's what we're going to decipher here!

Read this article

Local SEO: What are the attributes of my Google listing used for?

Selecting the right attributes has a real impact on your listing's visibility in search results. But what are they? And how do you fill them in? Learn all about them here!

Read this article

What is local SEO?

Here, we're not talking about your website, but your Google listing! Local Search Engine Optimization (SEO) is the little cousin of Search Engine Optimization (SEO). By working on it, you'll be able to improve your visibility in the geographical area where your business is located.

Read this article

Local SEO: How do I choose the best categories for my Google listing?

Small but mighty! That's how you could describe the categories in your business listing. Often underestimated, they have a major impact on your local SEO. Are you sure you've thought them through properly?

Read this article

Local SEO: What are the ranking criteria for your Google listing?

To be sure of appearing in the first search results, you need to meet the criteria imposed by Google. But what are they? And how do you manage to tick them all? Stay with us, we'll explain it all here!

Read this article

Dahub becomes Uska to help tourism professionals promote themselves online

A big change for us this year: we've become Uska! A transition that implies a few new features, in line with our historical activities. We'd like to share all this with you?

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Tourist Offices

The Dahub guide to prioritizing data migration

A lack of preparation and a poorly executed migration often lead to poor results: data loss, incompatibility with the target system, disruption of service... To avoid these friction points, we've put together a guide to the key steps you need to take to successfully migrate your data and reverse the 80-20 trend.

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Tourist Offices

Change TIS, what strategy should you put in place to ensure a smooth migration of your data?

Changing your Tourist Information System (TIS), yes. Losing your data, no. For many reasons that are none of your business: you've decided to change TIS. The stakes are high if you don't want to lose all the work you've accomplished over the last few years, and if you want your data migration to go smoothly. What are the steps you need to take to get a new, more efficient TIS that's adapted to your new uses? Discover our guide to help you define your data migration priorities.

Read this article

Tourist Offices

Create a new tourism service provider listing in just 3 minutes

You're in the process of creating your Apidae listing for the brand-new restaurant that opened in your town last month. The problem is, you don't have their website and opening hours to complete your form, and you know you won't get an immediate response from your service provider to enrich it. 🤨 But then how do you achieve efficient information capture?

Read this article

Tourist Offices

How can we encourage tourism service providers to respond to information requests?

Dahub is the intelligent tourism data management tool that enables you to improve your efficiency and stay close to your local tourism professionals. To promote their region, tourist offices need to offer their visitors a complete and reliable range of services. It is therefore essential to collect and share up-to-date information. But how do you encourage tourism service providers to respond to information requests?

Read this article

Tourist Offices

How do socio-professionals perceive data?

Tourist boards are becoming increasingly aware of the importance of collecting and managing data on their territories. But what about socio-professionals? What are their expectations and perceptions of the digital transition of their offices? Uska invited a number of socio-professionals, accompanied by their tourist offices, to a webinar. A particularly rich exchange of views, enabling tourist offices to provide their tourism service providers with the best possible support!

Read this article

Tourist Offices

Legal aspects and data security: media and copyrights

Are all the media on my tourism professionals site copyright-compliant? How can I be sure that I'm complying with the rules in force when I distribute this information? As part of your campaigns to collect tourist information, your socio-professionals may send you media. When they have been produced by service providers (photographers, videographers, etc.), this can lead to tricky legal situations. This is due to a lack of knowledge and awareness of copyright, which does not systematically cover the distribution of media by third parties. To help clarify these legal concepts and enable you to provide your tourism professionals clients with the best possible support, we have organized a workshop. With the participation of Gérald SADDE, a lawyer specializing in IT law, and a testimonial from the Bourg-en-Bresse tourist office.

Read this article

Tourist Offices

How to get a better response rate: testimonials and tips

How can I encourage my tourism service providers to respond to my information requests? This is a question frequently asked by tourist offices. To answer this question, we brought together several tourist offices to discuss the subject. Feedback from the experience and organization of each office, internal statistics and observations to bring you - we hope - the key to success! Read the minutes and access the replay of our workshop on optimizing response rates!

Read this article

Tourist Offices

Collect web data with the suggestion module

The Dahub tool is proving its worth with our users! In addition to considerable time and quality savings in the collection of tourist data, relations between service providers and tourist offices are improving despite the health situation. In 2020, one in two tourism providers updated their tourist information via Dahub. ✅ And because your service providers need you more than ever, we've developed a new module within the application. Discover the media suggestion! 📷

Read this article

Tourist Offices

Providing a comprehensive tourism offering: a daily challenge

To promote their region, tourist offices need to offer their visitors a complete and reliable range of services. Collecting and sharing up-to-date information is essential.

Read this article

Tourist Offices

Target your updates with the quality dashboard

While the response rate of your campaigns is a good indicator for the coming season, the relevance and quality of the information collected is not guaranteed. Are the photos transmitted by your tourism service providers in High Definition? Do you have the copyrights to distribute them? Are you able to identify when your suppliers are closed, and when to contact them to reopen?

Read this article

DMA: What impact will this have on local search and Google listings?

The word has been on everyone's lips for the past few months: the DMA. A regulation that signals the end of Google's monopoly, and raises a number of concerns about the durability of business listings. How does the DMA really impact local search? That's what we're going to decipher here!

Read this article

Local SEO: What are the attributes of my Google listing used for?

Selecting the right attributes has a real impact on your listing's visibility in search results. But what are they? And how do you fill them in? Learn all about them here!

Read this article

What is local SEO?

Here, we're not talking about your website, but your Google listing! Local Search Engine Optimization (SEO) is the little cousin of Search Engine Optimization (SEO). By working on it, you'll be able to improve your visibility in the geographical area where your business is located.

Read this article

February 15, 2024

Local SEO: How do I choose the best categories for my Google listing?

Small but mighty! That's how you could describe the categories in your business listing. Often underestimated, they have a major impact on your local SEO. Are you sure you've thought them through properly?

Read this article

Local SEO: What are the ranking criteria for your Google listing?

To be sure of appearing in the first search results, you need to meet the criteria imposed by Google. But what are they? And how do you manage to tick them all? Stay with us, we'll explain it all here!

Read this article

No article for the moment...

No article for the moment...

Tourist Offices

Change TIS, what strategy should you put in place to ensure a smooth migration of your data?

Changing your Tourist Information System (TIS), yes. Losing your data, no. For many reasons that are none of your business: you've decided to change TIS. The stakes are high if you don't want to lose all the work you've accomplished over the last few years, and if you want your data migration to go smoothly. What are the steps you need to take to get a new, more efficient TIS that's adapted to your new uses? Discover our guide to help you define your data migration priorities.

Read this article

Tourist Offices

Create a new tourism service provider listing in just 3 minutes

You're in the process of creating your Apidae listing for the brand-new restaurant that opened in your town last month. The problem is, you don't have their website and opening hours to complete your form, and you know you won't get an immediate response from your service provider to enrich it. 🤨 But then how do you achieve efficient information capture?

Read this article

Tourist Offices

How can we encourage tourism service providers to respond to information requests?

Dahub is the intelligent tourism data management tool that enables you to improve your efficiency and stay close to your local tourism professionals. To promote their region, tourist offices need to offer their visitors a complete and reliable range of services. It is therefore essential to collect and share up-to-date information. But how do you encourage tourism service providers to respond to information requests?

Read this article

Tourist Offices

How do socio-professionals perceive data?

Tourist boards are becoming increasingly aware of the importance of collecting and managing data on their territories. But what about socio-professionals? What are their expectations and perceptions of the digital transition of their offices? Uska invited a number of socio-professionals, accompanied by their tourist offices, to a webinar. A particularly rich exchange of views, enabling tourist offices to provide their tourism service providers with the best possible support!

Read this article

Tourist Offices

Legal aspects and data security: media and copyrights

Are all the media on my tourism professionals site copyright-compliant? How can I be sure that I'm complying with the rules in force when I distribute this information? As part of your campaigns to collect tourist information, your socio-professionals may send you media. When they have been produced by service providers (photographers, videographers, etc.), this can lead to tricky legal situations. This is due to a lack of knowledge and awareness of copyright, which does not systematically cover the distribution of media by third parties. To help clarify these legal concepts and enable you to provide your tourism professionals clients with the best possible support, we have organized a workshop. With the participation of Gérald SADDE, a lawyer specializing in IT law, and a testimonial from the Bourg-en-Bresse tourist office.

Read this article

Tourist Offices

How to get a better response rate: testimonials and tips

How can I encourage my tourism service providers to respond to my information requests? This is a question frequently asked by tourist offices. To answer this question, we brought together several tourist offices to discuss the subject. Feedback from the experience and organization of each office, internal statistics and observations to bring you - we hope - the key to success! Read the minutes and access the replay of our workshop on optimizing response rates!

Read this article

Tourist Offices

Collect web data with the suggestion module

The Dahub tool is proving its worth with our users! In addition to considerable time and quality savings in the collection of tourist data, relations between service providers and tourist offices are improving despite the health situation. In 2020, one in two tourism providers updated their tourist information via Dahub. ✅ And because your service providers need you more than ever, we've developed a new module within the application. Discover the media suggestion! 📷

Read this article

Tourist Offices

Providing a comprehensive tourism offering: a daily challenge

To promote their region, tourist offices need to offer their visitors a complete and reliable range of services. Collecting and sharing up-to-date information is essential.

Read this article

Tourist Offices

Target your updates with the quality dashboard

While the response rate of your campaigns is a good indicator for the coming season, the relevance and quality of the information collected is not guaranteed. Are the photos transmitted by your tourism service providers in High Definition? Do you have the copyrights to distribute them? Are you able to identify when your suppliers are closed, and when to contact them to reopen?

Read this article

No article for the moment...